The Postal Office - eMail Marketing Solutions is a self-service, or full-service hosted email marketing solution that enables
you to create, target, personalize, send and track compelling email messages

Web based interface

  Makes it easy for you to send and monitor email marketing campaigns from wherever, whenever:

• Unlimited Access
  If you can connect to the Internet you can send professional email messages via The Postal Office - eMail Marketing Solutions. Access all response and list data 24/7.
• User-friendly Design
  Follow our step by step, wizard- like, process: select message options, add content and send personalized, measurable messages with ease. If you can send email you can send The Postal Office - eMail Marketing Solutions. 
• Comprehensive Real Time Reports
  Watch your audience respond to your email and monitor the effectiveness of your messages over time. Track: bounces, open rates, unsubscribes and click response, participation rates including purchase behavior. 
• Templates
  Create unlimited templates to deliver consistently formatted messages.

  Make it more likely your audience will respond to your email by allowing you to customize the message to the recipient: 

• Multiple Formats (& Email Client Sensing)
  Send messages in plain text and HTML (The Postal Office - eMail Marketing Solutions will sense what formats your recipient's email client is capable of receiving and deliver the message in the appropriate format).
• Targeting
  Segment customers as you require with data-mining capability restricted only by the quality of your data. (Export segmented data for offline marketing purposes.)
• Personalization
  Personalize message content, subject lines etc., as much as your data allows.
  
• Testing
  Test content and strategy on test recipients to fine tune your message and eliminate content errors.
• Spam Filter Scoring
  Have your email sent through a spam filter automatically to let you know if it's likely to get caught in your recipients anti-spam measures.
• Scheduling
  Specify when messages are sent to optimize your open rate.
• Attachments
  Add optional attachments in multiple formats in the same way you add attachments to your personal email.

  Make it easy to maximize the worth of current data, minimize data management cost and build a complete picture of your   customers

• Subscription Page
  Let The Postal Office - eMail Marketing Solutions handle subscriptions via a custom-built 'sign-up' page or handle them yourself on your own web site 
• Un-subscription Page
  The Postal Office - eMail Marketing Solutions will deal with unsubscribe requests automatically. It will also prevent you from sending email to recipients that have unsubscribed. The unsubscribe page can be on our server on your own web site 
• Response Management
  The Postal Office - eMail Marketing Solutions deals with bounces, unsubscribes, plus many of the out-of-office viral replies, you deal with the responses that require your input.
• Click-Tracking
  Click tracking capability (featuring short URL's) makes extra coding unnecessary and collects data automatically. Insert the link and The Postal Office - eMail Marketing Solutions does the rest.
• List Management
  Upload your own data with CSV or Tab delimited files, XML documents or give us access to your customer data on your server. The Postal Office - eMail Marketing Solutions will maintain the list for you once we have the data or access to it. 

  Delivers your message intact, on time and once only, whenever you need it delivered.

• Wide Distribution
  Send email to thousands or tens of  thousands of recipients .
• Reliability
  Multiple servers insure your message gets through; backups pick up the slack if ever a server goes down. The Postal Office - eMail Marketing Solutions will not send your list duplicate messages nor delay your 'email-out.'

  Learn from your campaigns by viewing a comprehensive reporting and analysis package

• Reporting
  After the campaign has been sent, review down to the individual recipient level, who opened your email and clicked on your links. Check exactly who unsubscribed. View Time Line and time summary charts to see when your email was opened and clicked.
• Download or convert to new lists
  Download for offline use or convert to a new list the email addresses of recipients who opened your campaign or clicked on it. Send a new campaign to those people to follow up their interest
• Participation
  The Postal Office - eMail Marketing Solutions stores the lifetime activity of each individual in your list so that you can view the participation of every person in your list. Convert high participation members into their own list to single them out for special attention

  Always have access to the support and training you need, and you are always using the latest version of The Postal Office -   eMail Marketing Solutions as you'll get software updates regularly and for free.

• Technical Support
  Access email support when you need it, we pride ourselves on our responsiveness
• Unlimited Upgrades
  Enjoy new The Postal Office - eMail Marketing Solutions features as and when we add them at no extra cost 
• Strategic Support
  Our staff can help you with all aspects of email marketing strategy and give specific advice on content.
• Training
  Full The Postal Office - eMail Marketing Solutions manual supplied on signup with email support available and unlimited test campaigns to familiarize yourself with the system.

  Ensure that you pay only for email marketing sevices you use.

• Affordable Delivery - A very competitive tiered rate will ensure you are not paying too much, as low as $0.01 cent an email.